Focuses on creative processes, prototyping, and scaling ideas into viable products or services.
Aim for vertical progress—create something truly new (0 → 1), not…
Before building, map the space: the key forks, dead ends and…
A product becomes more valuable as more participants join and interact.…
Build the smallest thing that tests the riskiest assumption with real…
For non-perishable things (ideas, books, protocols), the older it is, the…
Many interacting agents following simple rules create emergent behaviour.
Entrants start with cheaper, simpler offers for over-served or non-consumers, then…
Reduce a problem to its fundamental truths, then reason up from…
Order matters → permutations. Order doesn’t → combinations. Adjust for with/without…
Improve fit to a changing environment by shortening feedback loops, trying…
